# Read the sales dashboard

> Understand pipeline value, closed revenue, win rate and average deal size on the Home page.

Canonical page: https://aozo.in/docs/crm/sales-dashboard
Last updated: 2026-11-12
Product: AOZO CRM
Section: Guides

The Sales Command Center on the Home page shows how your sales are going, with real-time pipeline numbers and revenue analytics.

![The AOZO CRM Sales Command Center with the period switch, the four KPI cards and the Customize Widgets, Export Report, New Deal and Quick Lead buttons](https://aozo.in/images/docs/crm-dashboard.webp)
1. Period switch: 7D, 30D, 90D, YTD or ALL
2. Key numbers: leads, pipeline, revenue and deal size
3. Customize Widgets, Export Report, + New Deal and + Quick Lead

## The key numbers

| Number | Meaning |
| --- | --- |
| Total leads captured | How many leads came in, with the change against the last period |
| Gross pipeline value | The value of open deals, with the weighted value beneath it |
| Closed won revenue | Revenue from won deals, with your deal win rate |
| Average deal size | The typical value of a won deal, with the average sales cycle in days |

## Use it

1. **Choose a period** Switch between 7D, 30D, 90D, YTD and ALL to compare short and long trends.
   ![The period switch on the Sales Command Center](https://aozo.in/images/docs/crm-dash-period.webp)
   - (1) 7D, 30D, 90D, YTD or ALL
2. **Read the four cards** Check leads captured, gross pipeline value, closed won revenue and average deal size.
   ![The four key number cards: total leads captured, gross pipeline value, closed won revenue and average deal size](https://aozo.in/images/docs/crm-dash-kpis.webp)
   - (1) The four key numbers
3. **Look at the forecast** Scroll to Monthly Revenue Trends and Pipeline Forecast. It plots closed revenue, the expected revenue from open deals (weighted) and your monthly target.
4. **Act on it** Use + Quick Lead or + New Deal straight from the dashboard, Customize Widgets to arrange the page, or Export Report to share it.
   ![The Customize Widgets, Export Report, New Deal and Quick Lead buttons](https://aozo.in/images/docs/crm-dash-actions.webp)
   - (1) Customize Widgets, Export Report, + New Deal and + Quick Lead

> **Note:** A new workspace shows setup prompts and zeros until leads and deals arrive. The numbers fill in as you work.
